Back to all news
AcquisitionsSportsPro

“It’s not that it doesn’t work”: Crux Football’s Bex Smith on why women’s soccer needs a new ownership model

Women’s soccer in Europe has some of the world’s best players and most recognisable clubs. But, for Bex Smith, the numbers haven’t been adding up.

Published 6 Jul 2026Curated by Transfer Window
“It’s not that it doesn’t work”: Crux Football’s Bex Smith on why women’s soccer needs a new ownership model

Summary

Women’s soccer in Europe has some of the world’s best players and most recognisable clubs. But, for Bex Smith, the numbers haven’t been adding up.