From our PartnersSportBusiness
How Hisense is bringing fan experience beyond the stadium at the FIFA World Cup 2026™
The FIFA World Cup 2026™ is showcasing the evolution of fan experiences – with partners like Hisense playing a key role. From sensory services and participation initiatives to immersive fan activations and technology-enabled operations, the tournament is presenting a blueprint for how to create more inclusive and enga…
Published 10 Jul 2026Curated by Transfer Window

Summary
The FIFA World Cup 2026™ is showcasing the evolution of fan experiences – with partners like Hisense playing a key role. From sensory services and participation initiatives to immersive fan activations and technology-enabled operations, the tournament is presenting a blueprint for how to create more inclusive and enga…