Decision MakersSportsPro
‘Selling the soul of football’?: The financial and sporting impact of Fifa’s US$20bn plan to sell the World Cup and change soccer forever
SportsPro explains the reasons behind Fifa’s proposals to open up the World Cup to minority investment, the possible consequences on and off the field, and whether Uefa can realistically stop a paradigm shift in soccer governance.
Published 30 Jul 2026Curated by Transfer Window
Summary
SportsPro explains the reasons behind Fifa’s proposals to open up the World Cup to minority investment, the possible consequences on and off the field, and whether Uefa can realistically stop a paradigm shift in soccer governance.