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Disney+ continues to move into live sport – but what role will it play in the streamer’s global future?

Over the past 18 months, Disney+ has steadily grown its live sport offering for users outside the US. Yet between a patchwork of local and global deals, and a series of experiments with formats and its own venerated IP, its strategy is perhaps still to fully emerge.

Published 23 Sept 2026Curated by Transfer Window
Disney+ continues to move into live sport – but what role will it play in the streamer’s global future?

Summary

Over the past 18 months, Disney+ has steadily grown its live sport offering for users outside the US. Yet between a patchwork of local and global deals, and a series of experiments with formats and its own venerated IP, its strategy is perhaps still to fully emerge.