Broadcast & OTTSportsPro
Disney+ continues to move into live sport – but what role will it play in the streamer’s global future?
Over the past 18 months, Disney+ has steadily grown its live sport offering for users outside the US. Yet between a patchwork of local and global deals, and a series of experiments with formats and its own venerated IP, its strategy is perhaps still to fully emerge.
Published 23 Sept 2026Curated by Transfer Window

Summary
Over the past 18 months, Disney+ has steadily grown its live sport offering for users outside the US. Yet between a patchwork of local and global deals, and a series of experiments with formats and its own venerated IP, its strategy is perhaps still to fully emerge.